News & Press

News | 10 July 2015
Vanini premium chocolate lands in Waitrose
Vanini premium chocolate lands in Waitrose
Icam has secured its first listing in Waitrose for premium chocolate bar brand Vanini.
The full range of Vanini bars, which are made from cocoa grown at the world’s oldest-known source in Peru, are available in 125 Waitrose stores on an exclusive basis in three milk chocolate variants – plain (49% Cocoa), orange (49% Cocoa) and Sicilian sea salt (49% Cocoa), and three dark bars – plain (86% Cocoa), rosemary (62% Cocoa) and roasted cocoa nibs (74% Cocoa).
Icam is supporting the Waitrose listing with in-store promotions and social media activity.
Here it begins a new trip of Vanini through the UK!
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